Communications Consultant's Foundation

Communications Consultant's Foundation

Leveraging Public Relations Expertise for Personal and Client Success

Darnell, Roger

Taylor & Francis Ltd

09/2021

174

Dura

Inglês

9781032012650

15 a 20 dias

500

Descrição não disponível.
Preface & Foreword; Part I Foundations; 1 Reputation Management and Ethics; 2 Creativity; 3 Strategy; 4 Personal Brands and Branding; Part II The Arena; 5 Leadership and Management; 6 Objectives; 7 Business Brands and Branding; 8 Business Development; 9 Customer Service; 10 Integrated Marketing in Action; 11 Cash Flow and Project Flow; Part III Communications Consulting; 12 The Communications Consultant in Practice; 13 Consistencies and Variations by Client Size; 14 Media and its Usage; 15 My Version and Your Version; 16 Is Consulting Right for You?
Integrated Marketing;VIP;Communications Consultant;CEO;Follow;Spotlight;UCF;Held;USA;Young Men;Unlimited;Leviathan;NBC;Air Force;AICP;TED;Sterling;CCO;Communications Consulting;Orlando;Tv Industry;ISAM;Network Tv;Customer Service Efforts;Millennial College Students