Strategic Communication for Startups and Entrepreneurs in China

1 Why Startup Strategic Communication? 2 The State of Startups and Entrepreneurship in China 3 Understanding the Stakeholders of Startups 4 The Functions of Public Relations in Startups 5 Cultivating Stakeholder Relationships for Startups 6 Building an Effective Startup Culture 7 Entrepreneurial Leadership Communication 8 Social Media Communication Strategies for Startups 9 Best Practices of Startup Strategic Communication

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• Relações públicas
• Espírito de iniciativa
• Comunicação e apresentação do negócio

Ceo;Chinese Startups;public relations;Word Of Mouth;communication;Weibo;start ups;Strategic Communication;entrepreneurs;Startup Culture;China;Startup Founders;Follow;stakeholder relationships;Social Listening;leadership;High Tech Startups;strategy;Face To Face;social media;Relationship Cultivation Strategy;Chinese Government;Conversational Human Voice;Strategic Communication Activities;Ipo;Ren Zhengfei;Strategic Stakeholders;Chinese Entrepreneurs;Good Guanxi;Wo;Held;Social Media Communication Strategies;Online Retailing Company