Made in Italy and the Luxury Market
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Made in Italy and the Luxury Market
Heritage, Sustainability and Innovation
Carlo, Manuela De; Rovai, Serena
Taylor & Francis Ltd
11/2024
290
Mole
9781032304397
Pré-lançamento - envio 15 a 20 dias após a sua edição
Descrição não disponível.
Preface
Author Biographies
Introduction: Luxury "Made in Italy"
Serena Rovai and Manuela De Carlo
Section I
The Luxury Industry and "Made in Italy": New Perspectives and Challenges
Cecilia Pasquinelli
Consumers' Commitment to Brand Recognition: Diesel Sustainability Strategy for "Responsible Living" & the Second-Hand
Serena Rovai and Ian Phau
Luxury and Sustainability in Shopping Experiences: Vogue Talents and the New Awareness for Sustainable Social Fashion
Jessica Antonios
Facing the Global Customer: 10 Corso Como Innovative Path
Gaetano Aiello, Laura Grazzini, Olga Nachaeva, and Costanza Dasmi
The New Road to Certified Sustainability in Luxury: Beachwear and Lingerie
Fabio Iraldo
Section II
Luxury Made in Italy in Transition and the Sustainable Engagement: Cases from Different Sectors
Stefania Lazzaroni
Luxury Yachting and Sailing - Opportunities and Challenges of Sustainable Development for Italian Boating Industry: The Ferretti Group Case
Francesca Goi and Amedeo Migali
Case Study Cucinelli: Servant and Ethical Leadership for Social Responsibility and Humanism
Susanne Rank and Serena Rovai
Italian Luxury: Between Tradition and Storytelling: The Gucci Case
Mauro Ferraresi and Giulia Tonucci
Integrating Sustainability in Luxury Hospitality Experiences: The Italian Way of the Principe di Savoia
Elena Tinacci, Manuela De Carlo, and Martha Friel
Luxury Household and Design: Kartell Loves the Planet
Michele Coletti and Matilde Rovai
Place Heritage and Corporate Heritage as Levers for Sustainability: The Ferragamo Case
Cecilia Pasquinelli and Serena Rovai
Sustainable Luxury Trajectories for "Made in Italy" Wine Businesses: The Cantine Ferrari Case
Jacopo Cammeo, Elena Casprini and Lorenzo Zanni
Section III
Luxury "Made in Italy" Start-ups and the Sustainable Innovation Challenge
Dennis Valle
Rifo and Prato Recycling Capital
Daniela Toccafondi
How to Combine Sustainability and Authenticity in Luxury Brands: An Insight into the Case of La Milanesa
Silvia Ranfagni and Giada Salvietti
ACBC and the Impossible Challenges of Quality Non-Leather "Made in Italy"
Jinju Hu and Mark Esposito
Sustainably Small, Successfully Slow: Artisanal Excellence and the New Made in Italy - The Case of Bespoke Tailoring
Fabio Duma
Conclusion: Luxury "Made in Italy" and Sustainability
Ian Phau
Index
Author Biographies
Introduction: Luxury "Made in Italy"
Serena Rovai and Manuela De Carlo
Section I
The Luxury Industry and "Made in Italy": New Perspectives and Challenges
Cecilia Pasquinelli
Consumers' Commitment to Brand Recognition: Diesel Sustainability Strategy for "Responsible Living" & the Second-Hand
Serena Rovai and Ian Phau
Luxury and Sustainability in Shopping Experiences: Vogue Talents and the New Awareness for Sustainable Social Fashion
Jessica Antonios
Facing the Global Customer: 10 Corso Como Innovative Path
Gaetano Aiello, Laura Grazzini, Olga Nachaeva, and Costanza Dasmi
The New Road to Certified Sustainability in Luxury: Beachwear and Lingerie
Fabio Iraldo
Section II
Luxury Made in Italy in Transition and the Sustainable Engagement: Cases from Different Sectors
Stefania Lazzaroni
Luxury Yachting and Sailing - Opportunities and Challenges of Sustainable Development for Italian Boating Industry: The Ferretti Group Case
Francesca Goi and Amedeo Migali
Case Study Cucinelli: Servant and Ethical Leadership for Social Responsibility and Humanism
Susanne Rank and Serena Rovai
Italian Luxury: Between Tradition and Storytelling: The Gucci Case
Mauro Ferraresi and Giulia Tonucci
Integrating Sustainability in Luxury Hospitality Experiences: The Italian Way of the Principe di Savoia
Elena Tinacci, Manuela De Carlo, and Martha Friel
Luxury Household and Design: Kartell Loves the Planet
Michele Coletti and Matilde Rovai
Place Heritage and Corporate Heritage as Levers for Sustainability: The Ferragamo Case
Cecilia Pasquinelli and Serena Rovai
Sustainable Luxury Trajectories for "Made in Italy" Wine Businesses: The Cantine Ferrari Case
Jacopo Cammeo, Elena Casprini and Lorenzo Zanni
Section III
Luxury "Made in Italy" Start-ups and the Sustainable Innovation Challenge
Dennis Valle
Rifo and Prato Recycling Capital
Daniela Toccafondi
How to Combine Sustainability and Authenticity in Luxury Brands: An Insight into the Case of La Milanesa
Silvia Ranfagni and Giada Salvietti
ACBC and the Impossible Challenges of Quality Non-Leather "Made in Italy"
Jinju Hu and Mark Esposito
Sustainably Small, Successfully Slow: Artisanal Excellence and the New Made in Italy - The Case of Bespoke Tailoring
Fabio Duma
Conclusion: Luxury "Made in Italy" and Sustainability
Ian Phau
Index
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
luxury management;luxury brands;brand management;luxury brand management;made in Italy;Global Luxury Market;Corporate Heritage;UN;Sustainable Luxury;Luxury Industry;Circular Economy;CSR.;Luxury Fashion Business;Luxury Firms;Dolce Vita;Prato District;Bespoke Tailoring;Brand Heritage;Salvatore Ferragamo;Social Sustainability Actions;Luxury Fashion Brands;Circular Business Models;Luxury Fashion;Circular Economy Principles;Brand Authenticity;Coo Image;ESG Issue;Luxury Hospitality
Preface
Author Biographies
Introduction: Luxury "Made in Italy"
Serena Rovai and Manuela De Carlo
Section I
The Luxury Industry and "Made in Italy": New Perspectives and Challenges
Cecilia Pasquinelli
Consumers' Commitment to Brand Recognition: Diesel Sustainability Strategy for "Responsible Living" & the Second-Hand
Serena Rovai and Ian Phau
Luxury and Sustainability in Shopping Experiences: Vogue Talents and the New Awareness for Sustainable Social Fashion
Jessica Antonios
Facing the Global Customer: 10 Corso Como Innovative Path
Gaetano Aiello, Laura Grazzini, Olga Nachaeva, and Costanza Dasmi
The New Road to Certified Sustainability in Luxury: Beachwear and Lingerie
Fabio Iraldo
Section II
Luxury Made in Italy in Transition and the Sustainable Engagement: Cases from Different Sectors
Stefania Lazzaroni
Luxury Yachting and Sailing - Opportunities and Challenges of Sustainable Development for Italian Boating Industry: The Ferretti Group Case
Francesca Goi and Amedeo Migali
Case Study Cucinelli: Servant and Ethical Leadership for Social Responsibility and Humanism
Susanne Rank and Serena Rovai
Italian Luxury: Between Tradition and Storytelling: The Gucci Case
Mauro Ferraresi and Giulia Tonucci
Integrating Sustainability in Luxury Hospitality Experiences: The Italian Way of the Principe di Savoia
Elena Tinacci, Manuela De Carlo, and Martha Friel
Luxury Household and Design: Kartell Loves the Planet
Michele Coletti and Matilde Rovai
Place Heritage and Corporate Heritage as Levers for Sustainability: The Ferragamo Case
Cecilia Pasquinelli and Serena Rovai
Sustainable Luxury Trajectories for "Made in Italy" Wine Businesses: The Cantine Ferrari Case
Jacopo Cammeo, Elena Casprini and Lorenzo Zanni
Section III
Luxury "Made in Italy" Start-ups and the Sustainable Innovation Challenge
Dennis Valle
Rifo and Prato Recycling Capital
Daniela Toccafondi
How to Combine Sustainability and Authenticity in Luxury Brands: An Insight into the Case of La Milanesa
Silvia Ranfagni and Giada Salvietti
ACBC and the Impossible Challenges of Quality Non-Leather "Made in Italy"
Jinju Hu and Mark Esposito
Sustainably Small, Successfully Slow: Artisanal Excellence and the New Made in Italy - The Case of Bespoke Tailoring
Fabio Duma
Conclusion: Luxury "Made in Italy" and Sustainability
Ian Phau
Index
Author Biographies
Introduction: Luxury "Made in Italy"
Serena Rovai and Manuela De Carlo
Section I
The Luxury Industry and "Made in Italy": New Perspectives and Challenges
Cecilia Pasquinelli
Consumers' Commitment to Brand Recognition: Diesel Sustainability Strategy for "Responsible Living" & the Second-Hand
Serena Rovai and Ian Phau
Luxury and Sustainability in Shopping Experiences: Vogue Talents and the New Awareness for Sustainable Social Fashion
Jessica Antonios
Facing the Global Customer: 10 Corso Como Innovative Path
Gaetano Aiello, Laura Grazzini, Olga Nachaeva, and Costanza Dasmi
The New Road to Certified Sustainability in Luxury: Beachwear and Lingerie
Fabio Iraldo
Section II
Luxury Made in Italy in Transition and the Sustainable Engagement: Cases from Different Sectors
Stefania Lazzaroni
Luxury Yachting and Sailing - Opportunities and Challenges of Sustainable Development for Italian Boating Industry: The Ferretti Group Case
Francesca Goi and Amedeo Migali
Case Study Cucinelli: Servant and Ethical Leadership for Social Responsibility and Humanism
Susanne Rank and Serena Rovai
Italian Luxury: Between Tradition and Storytelling: The Gucci Case
Mauro Ferraresi and Giulia Tonucci
Integrating Sustainability in Luxury Hospitality Experiences: The Italian Way of the Principe di Savoia
Elena Tinacci, Manuela De Carlo, and Martha Friel
Luxury Household and Design: Kartell Loves the Planet
Michele Coletti and Matilde Rovai
Place Heritage and Corporate Heritage as Levers for Sustainability: The Ferragamo Case
Cecilia Pasquinelli and Serena Rovai
Sustainable Luxury Trajectories for "Made in Italy" Wine Businesses: The Cantine Ferrari Case
Jacopo Cammeo, Elena Casprini and Lorenzo Zanni
Section III
Luxury "Made in Italy" Start-ups and the Sustainable Innovation Challenge
Dennis Valle
Rifo and Prato Recycling Capital
Daniela Toccafondi
How to Combine Sustainability and Authenticity in Luxury Brands: An Insight into the Case of La Milanesa
Silvia Ranfagni and Giada Salvietti
ACBC and the Impossible Challenges of Quality Non-Leather "Made in Italy"
Jinju Hu and Mark Esposito
Sustainably Small, Successfully Slow: Artisanal Excellence and the New Made in Italy - The Case of Bespoke Tailoring
Fabio Duma
Conclusion: Luxury "Made in Italy" and Sustainability
Ian Phau
Index
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
luxury management;luxury brands;brand management;luxury brand management;made in Italy;Global Luxury Market;Corporate Heritage;UN;Sustainable Luxury;Luxury Industry;Circular Economy;CSR.;Luxury Fashion Business;Luxury Firms;Dolce Vita;Prato District;Bespoke Tailoring;Brand Heritage;Salvatore Ferragamo;Social Sustainability Actions;Luxury Fashion Brands;Circular Business Models;Luxury Fashion;Circular Economy Principles;Brand Authenticity;Coo Image;ESG Issue;Luxury Hospitality
