Conference Proceedings Trends in Business Communication 2020

Conference Proceedings Trends in Business Communication 2020

Haller, Andre; Schneckenleitner, Peter; Reitberger, Wolfgang; Brunner-Sperdin, Alexandra

Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

07/2021

191

Mole

Inglês

9783658336417

15 a 20 dias

269

Descrição não disponível.
Leadership communication with multiple managers and its influence on internal integration of different functional areas.- The effect of culture on sustainable consumer behavior in Spain and Germany - a suggestion for a culturally sensitive Communication Management.- Project communication as a key function in agile organization forms - An analysis using the Wellenreiter Organization as an example.- Social media as an aid to export and early stage internationalization: A literature review.- Changes in internal communications through the "home office" working model.- Tweeting CEOs, Opinion Leadership, and the Social Capital of Companies.- Blurring the lines: How Social Media Managers transform Business Communication.- Current Status of Corporate e-learning in Austrian ATX Companies and its Implications - a Qualitative Analysis.- The Annual Shareholder Meeting in Austria in times of the COVID-19 pandemic. ?
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marketing;communication;leadership communication;agile organisations;e-learning;sustainable consumer behaviour