Blockchain in Sports

Blockchain in Sports

Insights

Potts, Jason; Tierney, Kieran D.; Thomas, Stuart

Taylor & Francis Ltd

04/2025

82

Dura

9781032608617

Pré-lançamento - envio 15 a 20 dias após a sua edição

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1 Introduction to blockchain technologies

2 Blockchain in sports and marketing business models

3 Truth and trust in sports

4 Sports data as an economic output

5 New organisation forms in sports

6 Esports and the metaverse

7 The future for blockchain in sports
Blockchain;Sports;Insights;Marketing;Business;technologies;Data;Economic Output;Organisation;eSports;digital;Identity;governance;crowdfunding;Patronage;security;Ethics;betting;privacy;Athlete;credentials;Sponsorship;sponsors;tokens;revenue;economy;Non-Fungible Tokens;NFTs;Decentralised Autonomous Organisations;DAOs