Base of the Pyramid Markets in Africa

Base of the Pyramid Markets in Africa

Innovation and Challenges to Sustainability

Gold, Stefan; Rueda, Ximena; Arnold, Marlen Gabriele; Muthuri, Judy N.

Taylor & Francis Ltd

04/2022

272

Mole

Inglês

9780367509576

15 a 20 dias

453

Descrição não disponível.
Part I: BOP markets 1 The Base of the Pyramid markets in Africa: Opportunities and challenges 2 Why do firms choose to fight poverty? The motivation behind inclusive business practices in Africa Part II: Drivers and barriers of BOP markets 3 Juxtaposing supply- and demand-side drivers and barriers of technology adoption at the Base of the Pyramid Markets in Uganda 4 Risk and social value creation in volatile BOP markets: A case study from Somalia 5 BOP business models and partnerships in the context of state failure Part III: Roles, cooperation, and structure in BOP markets 6 Addressing social sustainability on Base of the Pyramid markets through business model innovations: A comparative study within Africa's fashion industry 7 Women's economic empowerment and agricultural value chain development: Evidence from Mashonaland West Province in Zimbabwe Part IV: Design, integration, innovation, and change of BOP markets 8 Building and scaling social enterprise business models for BOP markets in Kenya 9 From informal to formal and back: Theoretical reflections on the formal - informal divide in the Base of the Pyramid markets
Bop Consumer;Bottom of the Pyramid markets;Bop Customer;Digitilisation;Access Extension Services;Entrepreneurship;Bop Venture;Environment and Business;Bop Community;Frugal innovation;Business Model Components;Globalisation;Social Enterprises;Inclusive innovation;Sustainability;Bop Initiative;Sustainable Development Goals;Bop Economy;socio-economic welfare;Business Model Innovations;market-based approach;Mobile Money;poverty eradication;Social Enterprise Business Models;Pyramid markets;African Development Bank Group;business models;Home Country Influences;Demand Side Drivers;Women's Economic Empowerment;Case Firm;Local Global Link;Van Tulder;Extrinsic Motives;Chain Development;Ordinary Level Certificate;National Healthcare Delivery System;Bop Strategy