Business History of Retail
-10%
portes grátis
Business History of Retail
From Trading Post to E-commerce in America and Canada
Liverant, Bettina
Taylor & Francis Ltd
09/2024
176
Dura
9781138337350
15 a 20 dias
Descrição não disponível.
Introduction 1 Early Modern Retailing (1630-1840) 2 Machines for Selling (1840 to 1945) 3 Cars, Computers, and an Abundance of Consumers (1945 to 1995) 4 Retailization and Retailing in The Digital Age (1995 to present) Conclusion
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Retail;Retail History;Business History;Industrialization;Marketing Strategy;Management Strategy;Cultural History;Branding;Corporate Brand Heritage
Introduction 1 Early Modern Retailing (1630-1840) 2 Machines for Selling (1840 to 1945) 3 Cars, Computers, and an Abundance of Consumers (1945 to 1995) 4 Retailization and Retailing in The Digital Age (1995 to present) Conclusion
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