Global Impact of Olympic Media at London 2012

Global Impact of Olympic Media at London 2012

Hardin, Marie; Billings, Andrew C.

Taylor & Francis Ltd

10/2024

98

Mole

9781032931142

Pré-lançamento - envio 15 a 20 dias após a sua edição

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1. Megasport in a Mega-City to a Mega-Audience: The Impact of 2012 London Olympic Media 2. Olympics Everywhere: Predictors of Multiplatform Media Uses During the 2012 London Olympics 3. Creating a Competitive Identity: Public Diplomacy in the London Olympics and Media Portrayal 4. Celebrity Athletes, Soft Power and National Identity: Hong Kong Newspaper Coverage of the Olympic Champions of Beijing 2008 and London 2012 5. From Pride to Smugness and the Nationalism Between: Olympic Media Consumption Effects on Nationalism Across the Globe
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Olympics;London;Sport;Media