Corporate Art Index - Twenty-one Ways to Work With Art

Aim; The Corporate Art Index What Is It All About?; Historical Reflexion; Screening of Corporate Art Initiatives; The Corporate Art Index Rating of the Corporate Art Initiatives (CAIs); Results of the Rating; The 21 Most Interesting CAIs; Art Space; Art Competition; Digital Art; Art Marketing; Have a Drink; Problem Reduction; Struggle for Objectivity; The Power of Art in CAIs; Bottom Line; Conclusions; Plan of Action; References.

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• Gestão e técnicas de gestão
• Museus e museologia
• Aspectos financeiros da arte

Corporate Art; Corporate Art Index; Corporate Art Collection; Corporate Social Responsibility; Sustainability; Art Competition; Art Marketing; Art Space; Art Project; Digital Art; Corporate Communication; Corporate Identity; Corporate Image; Art Sponsoring; Art; Museum; Cultural Management; Art Management; Museum Management; Cultural Marketing