Innovation, Innovators and Business

Chapter One: Fundamentals of innovation.- Chapter Two: Creativity, innovation and performance.- Chapter Three: Methods of innovation in business and entrepreneurship.- Chapter Four: Design Thinking for Innovation (The Framework).- Chapter Five: Lean Startup Methods and Lean Philosophy.- Chapter Six: Being an Inspiration - Charisma Development.- Chapter Seven: Identifying ideas and opportunities.- Chapter Eight: Setting up a business.- Chapter Nine: Go-To-Market Methods & Human Capital Aspects.- Chapter Ten: Growth, change, success and failure in large organizations.- Chapter eleven : Negotiation, Commercialization, and Franchise Management.- Final notes.

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• Inovação empresarial
• Espírito de iniciativa
• Gestão e técnicas de gestão
• Educação
• Estratégia de negócios

Innovation;Design Thinking;Creative Business;Innovators;Competitive Advantage