Fitness Facility Management
portes grátis
Fitness Facility Management
Stevenson, Chris; Trotter, Steven A.
Human Kinetics Publishers
11/2024
216
Mole
9781718221253
15 a 20 dias
Descrição não disponível.
Introduction: History of the Fitness Industry
Part I. Profile: Designing an Organization
Chapter 1. Current State of the Fitness Industry
Effect of the COVID-19 Pandemic on the Fitness Industry
Changes in the Industry
Exercise Habits and Behavior of Americans
Current Consumer Behavior
Chapter 2. Organizational Mission, Vision, and Values
Identify Core Values
Craft a Strong Mission Statement
Define Your Vision
Share What Guides You
Chapter 3. Identifying Your Target Market
Performing a Market Analysis
Performing a Competitive Analysis
Creating Buyer Personas
Chapter 4. Business Operations
Business Plans
Business Models
Financial Management 101
Budgeting and Forecasting
Part II. People: Building Rock Star Teams
Chapter 5. Recruiting, Hiring, and Onboarding Top Talent
Fitness Facility Positions
Recruiting
Hiring
Onboarding
Chapter 6. Engaging and Retaining Top Talent
Management Versus Leadership
Great Teams
Communication Plans
Meetings
Evaluating Employee Engagement
Gathering Employee Feedback
Rewards and Recognition
Performance Evaluations
Performance Improvement Plans
Chapter 7. Talent Offboarding
Types of Separation
Positive Exit Experiences
Part III. Products: Delivering World-Class Programs, Services, and Facilities
Chapter 8. Brick and Mortar Facilities
Types of Fitness Facilities
Building and Expanding Fitness Facilities
Standards and Guidelines for Designing Fitness Facilities
Front-of-House and Back-of-House Operations
Fitness Facility Signage
Standard Operating Procedures
Chapter 9. Fitness Equipment
Purchasing Versus Leasing
Types of Fitness Equipment
Cost and Quantity of Equipment
Equipment Layout
Caring for Your Equipment
Chapter 10. Member Services and Programs
Group Fitness
Personal Training
Health Coaching
Other Programming and Services
Part IV. Project Management and Profitability: Creating Systems for Success
Chapter 11. Attracting and Engaging Members
Sales Funnels
Behavior Change Models
Lead Generation
Membership Sales
Member Onboarding
Diversified Member Engagement
Member Offboarding
Chapter 12. Emergency Preparedness and Risk Management
Risk Identification
Risk Evaluation
Risk Management
Implementation of Risk Plans
Ongoing Evaluation
Chapter 13. Business Strategy and Marketing
Effectiveness and Efficiency
Technology in Fitness Facilities
Marketing Plans
Strategic Plans
Part I. Profile: Designing an Organization
Chapter 1. Current State of the Fitness Industry
Effect of the COVID-19 Pandemic on the Fitness Industry
Changes in the Industry
Exercise Habits and Behavior of Americans
Current Consumer Behavior
Chapter 2. Organizational Mission, Vision, and Values
Identify Core Values
Craft a Strong Mission Statement
Define Your Vision
Share What Guides You
Chapter 3. Identifying Your Target Market
Performing a Market Analysis
Performing a Competitive Analysis
Creating Buyer Personas
Chapter 4. Business Operations
Business Plans
Business Models
Financial Management 101
Budgeting and Forecasting
Part II. People: Building Rock Star Teams
Chapter 5. Recruiting, Hiring, and Onboarding Top Talent
Fitness Facility Positions
Recruiting
Hiring
Onboarding
Chapter 6. Engaging and Retaining Top Talent
Management Versus Leadership
Great Teams
Communication Plans
Meetings
Evaluating Employee Engagement
Gathering Employee Feedback
Rewards and Recognition
Performance Evaluations
Performance Improvement Plans
Chapter 7. Talent Offboarding
Types of Separation
Positive Exit Experiences
Part III. Products: Delivering World-Class Programs, Services, and Facilities
Chapter 8. Brick and Mortar Facilities
Types of Fitness Facilities
Building and Expanding Fitness Facilities
Standards and Guidelines for Designing Fitness Facilities
Front-of-House and Back-of-House Operations
Fitness Facility Signage
Standard Operating Procedures
Chapter 9. Fitness Equipment
Purchasing Versus Leasing
Types of Fitness Equipment
Cost and Quantity of Equipment
Equipment Layout
Caring for Your Equipment
Chapter 10. Member Services and Programs
Group Fitness
Personal Training
Health Coaching
Other Programming and Services
Part IV. Project Management and Profitability: Creating Systems for Success
Chapter 11. Attracting and Engaging Members
Sales Funnels
Behavior Change Models
Lead Generation
Membership Sales
Member Onboarding
Diversified Member Engagement
Member Offboarding
Chapter 12. Emergency Preparedness and Risk Management
Risk Identification
Risk Evaluation
Risk Management
Implementation of Risk Plans
Ongoing Evaluation
Chapter 13. Business Strategy and Marketing
Effectiveness and Efficiency
Technology in Fitness Facilities
Marketing Plans
Strategic Plans
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Fitness health facility; management; managing; health club; manager; gym; owner; fitness center; fitness business; fitness facility operations; offboarding; risk; profitability; design
Introduction: History of the Fitness Industry
Part I. Profile: Designing an Organization
Chapter 1. Current State of the Fitness Industry
Effect of the COVID-19 Pandemic on the Fitness Industry
Changes in the Industry
Exercise Habits and Behavior of Americans
Current Consumer Behavior
Chapter 2. Organizational Mission, Vision, and Values
Identify Core Values
Craft a Strong Mission Statement
Define Your Vision
Share What Guides You
Chapter 3. Identifying Your Target Market
Performing a Market Analysis
Performing a Competitive Analysis
Creating Buyer Personas
Chapter 4. Business Operations
Business Plans
Business Models
Financial Management 101
Budgeting and Forecasting
Part II. People: Building Rock Star Teams
Chapter 5. Recruiting, Hiring, and Onboarding Top Talent
Fitness Facility Positions
Recruiting
Hiring
Onboarding
Chapter 6. Engaging and Retaining Top Talent
Management Versus Leadership
Great Teams
Communication Plans
Meetings
Evaluating Employee Engagement
Gathering Employee Feedback
Rewards and Recognition
Performance Evaluations
Performance Improvement Plans
Chapter 7. Talent Offboarding
Types of Separation
Positive Exit Experiences
Part III. Products: Delivering World-Class Programs, Services, and Facilities
Chapter 8. Brick and Mortar Facilities
Types of Fitness Facilities
Building and Expanding Fitness Facilities
Standards and Guidelines for Designing Fitness Facilities
Front-of-House and Back-of-House Operations
Fitness Facility Signage
Standard Operating Procedures
Chapter 9. Fitness Equipment
Purchasing Versus Leasing
Types of Fitness Equipment
Cost and Quantity of Equipment
Equipment Layout
Caring for Your Equipment
Chapter 10. Member Services and Programs
Group Fitness
Personal Training
Health Coaching
Other Programming and Services
Part IV. Project Management and Profitability: Creating Systems for Success
Chapter 11. Attracting and Engaging Members
Sales Funnels
Behavior Change Models
Lead Generation
Membership Sales
Member Onboarding
Diversified Member Engagement
Member Offboarding
Chapter 12. Emergency Preparedness and Risk Management
Risk Identification
Risk Evaluation
Risk Management
Implementation of Risk Plans
Ongoing Evaluation
Chapter 13. Business Strategy and Marketing
Effectiveness and Efficiency
Technology in Fitness Facilities
Marketing Plans
Strategic Plans
Part I. Profile: Designing an Organization
Chapter 1. Current State of the Fitness Industry
Effect of the COVID-19 Pandemic on the Fitness Industry
Changes in the Industry
Exercise Habits and Behavior of Americans
Current Consumer Behavior
Chapter 2. Organizational Mission, Vision, and Values
Identify Core Values
Craft a Strong Mission Statement
Define Your Vision
Share What Guides You
Chapter 3. Identifying Your Target Market
Performing a Market Analysis
Performing a Competitive Analysis
Creating Buyer Personas
Chapter 4. Business Operations
Business Plans
Business Models
Financial Management 101
Budgeting and Forecasting
Part II. People: Building Rock Star Teams
Chapter 5. Recruiting, Hiring, and Onboarding Top Talent
Fitness Facility Positions
Recruiting
Hiring
Onboarding
Chapter 6. Engaging and Retaining Top Talent
Management Versus Leadership
Great Teams
Communication Plans
Meetings
Evaluating Employee Engagement
Gathering Employee Feedback
Rewards and Recognition
Performance Evaluations
Performance Improvement Plans
Chapter 7. Talent Offboarding
Types of Separation
Positive Exit Experiences
Part III. Products: Delivering World-Class Programs, Services, and Facilities
Chapter 8. Brick and Mortar Facilities
Types of Fitness Facilities
Building and Expanding Fitness Facilities
Standards and Guidelines for Designing Fitness Facilities
Front-of-House and Back-of-House Operations
Fitness Facility Signage
Standard Operating Procedures
Chapter 9. Fitness Equipment
Purchasing Versus Leasing
Types of Fitness Equipment
Cost and Quantity of Equipment
Equipment Layout
Caring for Your Equipment
Chapter 10. Member Services and Programs
Group Fitness
Personal Training
Health Coaching
Other Programming and Services
Part IV. Project Management and Profitability: Creating Systems for Success
Chapter 11. Attracting and Engaging Members
Sales Funnels
Behavior Change Models
Lead Generation
Membership Sales
Member Onboarding
Diversified Member Engagement
Member Offboarding
Chapter 12. Emergency Preparedness and Risk Management
Risk Identification
Risk Evaluation
Risk Management
Implementation of Risk Plans
Ongoing Evaluation
Chapter 13. Business Strategy and Marketing
Effectiveness and Efficiency
Technology in Fitness Facilities
Marketing Plans
Strategic Plans
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
