Design and Strategy
portes grátis
Design and Strategy
A Step-by-Step Guide
Grimsgaard, Wanda
Taylor & Francis Ltd
12/2022
650
Mole
Inglês
9781032122915
15 a 20 dias
1580
Descrição não disponível.
Introduction How does the book work? What is design? Phase 1 Initiation 1.1 Initial preparations 1.2 Project brief 1.3 Initial meeting 1.4 Initial workshop 1.5 Project description 1.6 Progress schedule 1.7 Price quotation 1.8 Contract 1.9 Team collaboration Phase 2 Insight 2.1 Understanding the company 2.2 Situational study 2.3 Problem statement 2.4 Method selection 2.5 Research process 2.6 Research 2.7 Analyses 2.8 Mapping 2.9 Testing and measuring Phase 3 Strategy 3.1 Strategy development 3.2 Overall strategy 3.3 Goals and sub-goals 3.4 Business strategy 3.5 Business model 3.6 Market strategy 3.7 Brand strategy 3.8 Communication strategy 3.9 Design strategy Phase 4 Design 4.1 Design brief 4.2 Strategy>Phase 5 Production 5.1 Implementation 5.2 Model 5.3 Material selection 5.4 Paper and cartonboard 5.5 Colour management 5.6 Production for digital media 5.7 Production for printed media 5.8 Quality assurance Phase 6 Management 6.1 Intangible assets 6.2 Legal protection 6.3 Design management 6.4 Effect measurement 6.5 Design manual 6.6 Design templates 6.7 Operating manual 6.8 Further development 6.9 Sustainability management
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Design;Strategy;Modelling;Prototyping;Product design;Colour and shape;Manufacturing;Service design;Branding;Communication design;Concept development;Gap Analysis;Brand Relationship;Quantitative Research;Brand Elements;Colour Profile;RGB Colour;Swot Analysis;Colour Gamut;Brand Assets;Parent Brand;GIGA Mapping;Brand Architecture;Progress Schedule;Blue Ocean Strategy;Dot Gain;Strategic Workshop;Target Group Analysis;CIE Whiteness;Business Model Canvas;IM;SEO;PESTLE Analysis;Uncoated Paper;Brand Strategy;Price Quotation
Introduction How does the book work? What is design? Phase 1 Initiation 1.1 Initial preparations 1.2 Project brief 1.3 Initial meeting 1.4 Initial workshop 1.5 Project description 1.6 Progress schedule 1.7 Price quotation 1.8 Contract 1.9 Team collaboration Phase 2 Insight 2.1 Understanding the company 2.2 Situational study 2.3 Problem statement 2.4 Method selection 2.5 Research process 2.6 Research 2.7 Analyses 2.8 Mapping 2.9 Testing and measuring Phase 3 Strategy 3.1 Strategy development 3.2 Overall strategy 3.3 Goals and sub-goals 3.4 Business strategy 3.5 Business model 3.6 Market strategy 3.7 Brand strategy 3.8 Communication strategy 3.9 Design strategy Phase 4 Design 4.1 Design brief 4.2 Strategy>Phase 5 Production 5.1 Implementation 5.2 Model 5.3 Material selection 5.4 Paper and cartonboard 5.5 Colour management 5.6 Production for digital media 5.7 Production for printed media 5.8 Quality assurance Phase 6 Management 6.1 Intangible assets 6.2 Legal protection 6.3 Design management 6.4 Effect measurement 6.5 Design manual 6.6 Design templates 6.7 Operating manual 6.8 Further development 6.9 Sustainability management
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Design;Strategy;Modelling;Prototyping;Product design;Colour and shape;Manufacturing;Service design;Branding;Communication design;Concept development;Gap Analysis;Brand Relationship;Quantitative Research;Brand Elements;Colour Profile;RGB Colour;Swot Analysis;Colour Gamut;Brand Assets;Parent Brand;GIGA Mapping;Brand Architecture;Progress Schedule;Blue Ocean Strategy;Dot Gain;Strategic Workshop;Target Group Analysis;CIE Whiteness;Business Model Canvas;IM;SEO;PESTLE Analysis;Uncoated Paper;Brand Strategy;Price Quotation
