Critical Polyglot Studies

Critical Polyglot Studies

Chohan, Usman; Yebra Lopez, Carlos

Taylor & Francis Ltd

01/2025

200

Dura

9781032697741

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Contents


List of Tables
List of Figures
List of Acronyms
Preface

Chapter 1: Introduction
Introduction

Exposing the Colonial Origins
and Mediation of Mainstream
Polyglossia

Rethinking Polyglossia as a
North Atlantic Universal

Enter the Polyglot Community

The (D)evolution of the Polyglot
Community into the Polyglot
Industry-cum-Matrix

The Case for Critical Polyglot
Studies

CPS' Theoretical, Methodological and
Normative Commitments *

Theory

Ontology

Epistemology

Methodology

Normativity

Outline of this Book

Part 1: The Polyglot Industry: A Cartography

Chapter 2: The Polyglot Community: Genealogy and Nature

Introduction

Enter Polyglossia: Commoditizing an
Ethnonational Identity Marker

The (Neo)colonial/Ethnonational
Rationality

The (Neo)colonial/Ethnonational
Partial Shift towards and Overlap
with Neoliberalism

Enter The Polyglot Community: General
Normative Idea and Material Conditions

The Mid-to-Late 1990s: From
Internet Relay Chat to the World

The 2000s: The Early YouTube
'Polyglots' and the Tension
between Showmanship and
Community Building

The 2010s: The Road to 'Global'
Hybridity

Conclusion

Chapter 3: The Polyglot Industry: Experts and Institutions

Understanding the Polyglot Industry: When,
Why and How it Works

Commercializing the Polyglot Community's
Attention

The rise of the attention economy

The Fourth Screen: Web 2.0 and the
Smartphones (2010s to Present)

Social networks

YouTube

Facebook

Italki

X (Twitter)

Language Learning Platforms

Duolingo

Glossika

uTalk

How Language Learning
Platforms and Social
Networks Converge

Polyglot Gatherings

Polyglot Gatherings (annual)

Polyglot Gatherings (weekly)

How Polyglot Gatherings Converge
with Social Networks, Language
Learning Apps and Print Media

Print Media

1950 to 1995: Polyglossia avant
la lettre

Mid 1990s-2005: Early Recognition
and Exploration

2005-2015: The Rise and
Consolidation of Print Media as a
Polyglot Industry Sector

2015 to present: Diversity, Inclusion,
Hyperpolyglossia and AI

Conclusion: Saving the Polyglot Community from the
Language-Industrial Complex

Chapter 4: The Polyglot Matrix: The Ideology of the Polyglot Industry

Introduction

Polyglot Matrix Myths

Myth #1: (Non)nativespeakerism

Nationalism/colonialism

Performativity

Beyond native-speakerism

L1 Speakers as Role Models,
L1+n Speakers as Deficient

Myth #2: Accentism

Myth #3: Foreignness

Myth # 4: Thinking in Languages

Myth # 5: Languages as Countable

Myth # 6: Code-switching

Myth # 7: Neo-Whorfianism

Myth # 8: Flaggism

Myth # 9: Multilingual exceptionalism

Myth # 10: Necessarily Positive
Correlation Between Polyglossia
and Tolerance

Conclusion

Part 2: Critical Polyglot Studies: A Roadmap

Chapter 5: Programmatic Points and Best Practices

Programmatic Points

Theory

Ontology

Epistemology

Methodology

Political Economy

Normativity

Best Practices

Social Networks

Language Learning Applications

Polyglot Meetings

Print Media

Concluding Remarks

Chapter 6: Institutional Case Studies

The Hyperpolyglot Activist

Introduction

Positioning vis-a-vis
the Hegemonic
Rationalities

Polyglot Industry
Intervention

Polyglot Matrix
Intervention

HYPIA: The International Association
of Hyperpolyglots

Introduction

Positioning vis-a-vis
the Hegemonic
Rationalities

Polyglot Industry
Intervention

Polyglot Matrix
Intervention

Final Words

Index
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Polyglossia;Polyglot;Sociolinguistics;Language and culture;Sociology of language;Philosophy of language;Carlos Yebra Lopez;Usman W. Chohan