Practical Guide to Survey Questionnaire Design and Evaluation

Practical Guide to Survey Questionnaire Design and Evaluation

Yan, Ting; Peytcheva, Emilia

Taylor & Francis Ltd

04/2025

162

Dura

9781032435404

Pré-lançamento - envio 15 a 20 dias após a sua edição

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Part I: Survey Response Model and Questionnaire Design 1. Introduction 2. Survey Response Model 3. Writing Behavioral Questions 4. Writing Attitudinal Questions 5. Writing Demographic and Knowledge Questions; Part II: Specific Considerations 6. Writing Sensitive Questions and Questions for Sensitive Populations 7. Design of Paper Surveys 8. Design of Web and Mobile Web Surveys 9. Designing Multimode Surveys 10. Design of Multiregion, Multiculture, and Multilanguage Surveys; Part III: Questionnaire Evaluation and Testing 11. Lab-based Methods 12. Expert Methods 13. Field-based Methods 14. Usability Testing 15. Use of Artificial Intelligence (AI) and Generative AI (GAI) for Questionnaire Design and Evaluation
questionnaire design;research questionnaires;research questionnaire design;questionnaire design and evaluation;survey methodology;survey methodology in the social sciences;questionnaires for social science research;social science surveys;web surveys;self administered surveys;smartphone surveys