Path to Sustainable Corporate Management
portes grátis
Path to Sustainable Corporate Management
How to Take Responsibility for People, the Environment and the Economy
Kreutzer, Ralf T.
Springer
06/2024
305
Mole
9783658439736
Pré-lançamento - envio 15 a 20 dias após a sua edição
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Sustainability in corporate management, marketing and brand management.- Legal framework conditions and requirements for sustainability.- Integration of sustainability concepts into the purpose definition of companies.- Sustainability potential along the entire value chain.- Sustainability potential in marketing and brand management.- Don'ts in sustainable corporate management.- Monitoring and controlling to ensure sustainable corporate management.- Development of a "green journey" for your own company.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Green business management book;Green marketing;Green branding;Sustainable Development Goals;Sustainability;Sustainable corporate management
Sustainability in corporate management, marketing and brand management.- Legal framework conditions and requirements for sustainability.- Integration of sustainability concepts into the purpose definition of companies.- Sustainability potential along the entire value chain.- Sustainability potential in marketing and brand management.- Don'ts in sustainable corporate management.- Monitoring and controlling to ensure sustainable corporate management.- Development of a "green journey" for your own company.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
