Future of Global Retail

Future of Global Retail

Learning from China's Retail Revolution

Nie, Winter; Feng, Yunfei; Greeven, Mark; Wang, James

Taylor & Francis Ltd

09/2021

238

Dura

Inglês

9781032070414

15 a 20 dias

530

Descrição não disponível.
1. Introduction: The New World of Disruption Part I: Four Pillars Of New Retail 2. The Rise of China's E-commerce: A Two-Decade Boom 3. The Ubiquitous Express Delivery: The Hidden Power of Retail 4. Third-party Payment: Turning China Into a Cashless Society 5. Social Media Platforms: The New Retail Accelerator Part II: Five Stages Of New Retail 6. Location-Based e-Commerce: Lifestyle Remade 7. Fresh Food: Merging Online and Offline 8. Social E-commerce: Reaching the Bottom of the Pyramid 9. Livestream Celebrity Selling: Taking Retail By Storm 10. Ultimate Experience Retail: When Craft Meets e-Commerce Part III: Making Sense Of New Retail 11. Three Kingdoms: The Invisible Hand of Ecosystems 12. The Conclusion: Retail Reinvented in China for The World
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E-commerce Platform;New Retail;Jack Ma;Digital Transformation;Ipo;China;QR Code;Innovation;Pony Ma;Ecosystems;Wang Xing;Social Commerce;Celebrity Selling;VIP;Fresh Food Supply Chain;Internet Celebrities;CEO;Lower Tier Cities;Traditional E-commerce;Chinese People's Daily Lives;Fresh Food;Chinese E-commerce;Shenzhen Stock Exchange;SME;Express Delivery Companies;Gross Profit;MSN;WeChat Groups;Follow;Business Ecosystems;Young Men