E-Business Essentials

E-Business Essentials

Building a Successful Online Enterprise

Taherdoost, Hamed

Springer International Publishing AG

09/2024

445

Mole

9783031396281

15 a 20 dias

Descrição não disponível.

Chapter 1. Introduction to E-Business.- Chapter 2. E-Business Models & Strategies.- Chapter 3. E-environment.- Chapter 4. Evolution and Applications of the Internet in E-business.- Chapter 5. E-Business Security and Control.- Chapter 6. Billing and Payment Systems.- Chapter 7. Supply Chain Management in E-Business.- Chapter 8. E-Procurement.- Chapter 9. Digital Marketing.- Chapter 10. Customer Relationship Management.- Chapter 11. Business Intelligence.- Chapter 12. E-Business Adoption.- Chapter 13. Change Management.- Chapter 14. Analysis and Performance Measurement in E-Business.- Chapter 15. Legal, Regulatory, and Ethics in E-business.

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supply chain management in e-business;e-procurement;E-Business Models & Strategies;e-business security and control;CRM in e-business;Business Intelligence;E-Business Adoption