Digital Customer Experience Engineering

Chapter 1: The importance of acting today - getting digital experiences right is not optional.- Chapter 2: Opportunities to optimize the structure of the traditional digital engineering feedback loop.- Chapter 3: Digital customer experience engineering.- Chapter 4: The goals and guiding principles.- Chapter 5: Interactions with adjacent functions.- Chapter 6: The how-to guide - a collection of essential techniques.- Chapter 7: Useful tools for observability and insights.- Chapter 8: Key metrics for successful digital engineering and customer quality and observability.- Chapter 9: How to get started today.

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• Gestão de áreas específicas
• Engenharia do software
• Interacção homem-computador
• Serviços de assistência a clientes
• Inovação empresarial
• Matemática e sistemas do negócio
• Aplicações de negócios

Customer;Experience;Product;Engineering;Friction;Feedback;Insight;Observability;Feedback loop;Voice of Customer;UX