Consuming Scenography

Consuming Scenography

The Shopping Mall as a Theatrical Experience

Tabacki, Nebojsa

Bloomsbury Publishing PLC

01/2022

208

Mole

Inglês

9781350246669

15 a 20 dias

Descrição não disponível.
List of Figures
Acknowledgements
Introducing Consuming Scenography

1 Staging Consumer Seduction: A Brief History
1.1 The market enclosure as a scenographic principle
1.2 Industrialising pleasure: Shopping arcades and department stores
1.3 Post-war functionalism: Shopping malls

2 Framing Consumption in Late Capitalism
2.1 Entertainment, please!
2.2 Theming the identity of consumption
2.3 Drama on sale

3 Themed Malls as a Global Trend
3.1 Make me look older: Montecasino
3.2 Shopping for education: The Ibn Battuta Mall
3.3 A boat trip to fantasy land: The Villaggio Mall
3.4 Have a safe flight: Terminal 21

4 Producing Experience
4.1 The magic of Disneyization
4.2 Technological wizardry
4.3 Aquatic fairy tales

5 Consuming Experience
5.1 Flaneurs or active consumers?
5.2 Surface semiotics
5.3 The body in the forged reality

6 The Deceitful Charm of Scenography
6.1 The echoes of history
6.2 The aesthetic universe
6.3 Social interaction with a price tag
6.4 Public space as a political stage

7 Spatial Flexibility: A Yearning
7.1 The fluidity of market changes
7.2 Flexibility matters
7.3 Double-crossed by urban dreams
7.4 Responsibility in the final act

Notes
References
Index
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