Broadening Cultural Horizons in Social Marketing
Broadening Cultural Horizons in Social Marketing
Comparing Case Studies from Asia-Pacific
Bhati, Abhishek; Hay, Rachel; Eagle, Lynne
Springer Verlag, Singapore
11/2021
293
Mole
Inglês
9789811585197
15 a 20 dias
486
Descrição não disponível.
Winds of Change: A Study of the Acceptability of Renewable Energy in Regional Australia.- Cultural Differences in Students' Perceived Barriers to Low-Risk Drinking: A Comparison between New Zealand and Vietnam.- It Takes A Village: Co-creation and Co-design for Social Media Health Promotion.- Effectiveness of Stages-of-Change Model on Declaration of Intent for Organ Donation.- Outcome evaluation of an empirical study: Consumer insight driven food waste social marketing pilot.- The Development of Environmentally and Socially Responsible Luxury Fashion Brands and Consumers in the International Luxury Market.- Declare or dispose' - New Zealand's Border Compliance Social Marketing Programme.- Mental Health, Alcohol and Other Drugs: After Hours Crisis Communication and Marketing Initiative.- 'Make It Count' 2018.- Packaging the message well: a game based approach to reduce sugary drinks consumption in the early high school years.- Broadening Cultural Horizon in Social Marketing:(Male engagement through increased awareness for men's counselling) - A Case Study of Pulih Foundation.- Red Flag Gambling Behaviours: A Public Health Campaign.
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Social Marketing;Cross cultural perspective;Consumer behaviour;Marketing and society;Marketing case study;Environmental behaviour;Ethical Marketing;Sustainable business;Socio-economic development;Social Media Health Promotion;Communication and Marketing Initiatives
Winds of Change: A Study of the Acceptability of Renewable Energy in Regional Australia.- Cultural Differences in Students' Perceived Barriers to Low-Risk Drinking: A Comparison between New Zealand and Vietnam.- It Takes A Village: Co-creation and Co-design for Social Media Health Promotion.- Effectiveness of Stages-of-Change Model on Declaration of Intent for Organ Donation.- Outcome evaluation of an empirical study: Consumer insight driven food waste social marketing pilot.- The Development of Environmentally and Socially Responsible Luxury Fashion Brands and Consumers in the International Luxury Market.- Declare or dispose' - New Zealand's Border Compliance Social Marketing Programme.- Mental Health, Alcohol and Other Drugs: After Hours Crisis Communication and Marketing Initiative.- 'Make It Count' 2018.- Packaging the message well: a game based approach to reduce sugary drinks consumption in the early high school years.- Broadening Cultural Horizon in Social Marketing:(Male engagement through increased awareness for men's counselling) - A Case Study of Pulih Foundation.- Red Flag Gambling Behaviours: A Public Health Campaign.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.